Friday, October 19, 2012

The market for your book idea is expanding

By Dennis Mellersh

While you continue to look for ideas on how to write a book, you are probably also wondering if there will be a potential audience for your book’s main idea or concept.

The good news is that the market for books, in particular for e-books,  is expanding, so there is a good chance there will be receptive people interested in what you have to say.

Despite all the talk and news about the decline of book publishing and the closing of a lot of bookstores, a new generation of book readers is emerging from the altered landscape of traditional book publishing.

The reason is that there is now an entire generation of young people that has grown up using the Internet and electronic media as their primary means of gathering information. They are e-oriented.
This is one of the key reasons that e-books have emerged and grown so successfully in the book publishing industry recently.

Today, many young people prefer to read electronic versions of books. They are less attracted to the physicality and tactility of traditional hardcover and paperback books. They prefer to read books on devices such as e-readers, their mobile phones, tablets, or laptops.

In addition, because of the pervasiveness of social media, such as blogging, Facebook, Twitter, and Internet discussion groups, this new book market segment has no hesitation in experimenting with their choice of reading material in their book reading and purchasing.

Young people today are not afraid to spend money on a relatively unknown self-published e-book author, for example.

So, if you are in the process of writing a book or planning your book you might want to consider self-publishing your work in an e-book format.

You could start by reviewing the e-book self-publishing services available on Amazon.com which will also give you some insights into the self-publishing book market.

No comments:

Post a Comment